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Grow your practice: practical marketing guides

Short, practical guides for dental, chiropractic, physical therapy and med spa owners, from the work we do for clinics every day. No jargon.

NewestPractice growth

What is healthcare marketing? The kind that fills a schedule

Healthcare marketing is every step between a person needing care and a patient sitting in your chair. Most of what clinics buy covers only the first step. Here is the whole thing, in plain words, with one real clinic.

Abdul Samad · 19 October 2026 · 5 min read

Practice growth

Med spa marketing that books consults, not followers

Most med spa marketing advice is about content. The calendar is decided by what happens after someone sends a message. Here is the order to fix things in, with what we saw at a med spa in Las Vegas.

12 October 2026 · 5 min read

Local SEO

Google Business Profile for dentists: what to fix first

Your Google Business Profile is what most new patients see before your website. Here is what to fix first, in the order that matters, and what you can safely ignore.

8 October 2026 · 5 min read

Where to go next

How it works →The four stages, from the first click to the booked appointment, and what happens in each.Industries →The clinic specialties we work with and what changes for each one.Results →Case studies with the real figures from clinics we run marketing for.Book a strategy call →Thirty minutes on your numbers and what would fill the schedule first.